Case-Study

HMP Wealstun

Case Study: Empowering Change Through Mindset Coaching at HMP Wealstun

Overview

 
At HMP Wealstun, a key pillar in the UK’s prison system, rehabilitation is more than a policy; it’s a purpose. In their mission to reshape lives and break the cycle of reoffending, the prison invited Adz Khan, founder of My Kind of Criminal, to deliver a mindset coaching workshop built on raw experience, practical tools, and powerful truth.
 
Having once sat in similar prison cells himself, Adz now works nationwide to equip inmates with the one thing they need to change everything: belief. This session was designed to ignite resilience, reawaken ambition, and show that education is not a second chance; it’s the lifeline.
 

The Challenge

 
Many inmates arrive at HMP Wealstun carrying the weight of trauma, regret, and disconnection from their potential. Motivation to engage in education is often low, and barriers to self-development run deep. The institution needed a speaker who could cut through the noise someone relatable, real, and relentlessly uplifting.
 

The Solution

 
Adz delivered a dynamic, heartfelt seminar grounded in lived experience and the psychology of transformation. Drawing from his own journey from imprisonment to successful entrepreneur and speaker he spoke directly to the men, not at them.
 

Core Themes Covered:

•Mindset and Motivation: Understanding that every challenge holds potential, and every decision is a turning point.
•Resilience and Self-Belief: Reframing adversity as fuel for personal growth, using setbacks as building blocks for the future.
•Education as Empowerment: Promoting prison education not as a box to tick, but a bridge to opportunity, stability, and identity.
 
Adz painted a vision of what’s possible with zero sugar-coating. His message: If I could do it, so can you. But it starts with your mindset.
 
Feedback from HMP Wealstun
 
David Tilley, Local Education Manager – Novus:
 
“An inspiring talk that epitomised the power of self-belief and what perseverance and resilience can bring.
 
Adz is a fantastic individual who never stops smiling and never considers himself any different from anyone else. Thank you for your time and for sharing your lived experience.”
 
This feedback reflected the wider response from attendees, who left the session energised, open, and more willing to take steps toward their own development.
 

Outcomes

•Increased interest in prison education programmes
•Emotional engagement from inmates traditionally disengaged
•Shift in mindset around personal responsibility and opportunity
•Greater willingness among participants to start their own learning journeys
 

Conclusion

 
Adz Khan’s workshop at HMP Wealstun was more than motivational; it was mobilising. It stirred belief in men who had stopped believing. It turned walls into windows. And it reminded staff and inmates alike that rehabilitation isn’t just possible; it’s powerful.
 
For prisons looking to inspire change from the inside out, mindset coaching led by those who’ve lived it is the blueprint.
 

Acknowledgements

 
Thank you to David Tilley, Nicky Ireland, and the entire Novus – Foundations for Change and LTE Group team for their support. Special thanks also to HM Prison and Probation Service (HMPPS) for their dedication to meaningful rehabilitation through education.
 
 
If your prison, institution or educational programme is committed to reducing reoffending through mindset transformation and lived-experience delivery, bring in Adz Khan. His sessions break through the barriers, rebuild belief, and reignite purpose.
 
Contact us today to discuss a workshop tailored to your facility’s needs.